How you do Search Engine Optimization...
clearString makes it straightforward to get your slice of the SEO cake.
Working with SEO
Optimizing the websites and applications that you create to be found by search engines such as Google™ is vital if your sites are going to be found and get ranked highly in the organic results.
clearString has numerous tools built into its components to make structural SEO as easy as possible. The Behavior Editor attached to each component gives you direct access to the basic controls, such as Page Title and Meta-tags. You also have easy access to set Canonical tags, and Google specific tools such as the generation of XML Sitemaps and integration with Google Analytics to give detailed measures of page traffic across your site. This is in addition to the standard page performance reporting component within the system itself.
Friendly URLs
Key to search engine optimization is the generation of search engine and human-friendly links and page URLs. Some website software and simplistic content management software create websites with 'unfriendly' URLs. Creating friendly links and URLs is simple for individual pages where the author can write their own DirectURL. The clearString solution also solves the problem for structured data pages, such as catalogs or memberships lists where pages are generated from database entries.
SEO is not just about keywords, friendly URLs and meta-tags. Adding and updating content, with keyword rich articles or a blog that is regularly updated will help search engine rankings in the future. But with clearString you can make sure that the structure is not keeping your site from its slice of SEO cake.
Free optimization advice for licensed users
Enterprise and Professional license holders can call on free SEO advice and configuration information worth thousands of dollars.
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